Employee Spotlight: Lissa Scott

Employee Spotlight: Lissa Scott

For 13 years, Lissa Scott has played an integral part in the leadership at GRIT Marketing Group as creative director and COO. From her myriad graphic design and video skills to her operations savvy, Lissa...

Top 5 Tips for Creating Effective Landing Pages

Top 5 Tips for Creating Effective Landing Pages

Looking to enhance lead generation and nurturing efforts? Then, take a closer look at your landing pages being used (and the lead-capture forms on them) as a solid first step.   What Is A Landing...

GRIT Announces Lissa Scott as New President & Owner

GRIT Announces Lissa Scott as New President &...

We are excited to announce GRIT Marketing Group is now under new, but very familiar, ownership. After careful consideration, Founder Julie Cross is honored to have officially passed the torch to GRIT’s Creative Director and...

Employee Spotlight: Kaylee Weigle

Employee Spotlight: Kaylee Weigle

From developing blogs and newsletter content, to managing social media accounts, to supporting public relations efforts, to keeping projects organized, our Coordinator/Project Manager, Kaylee Weigle, plays an important role at GRIT. Today, Kaylee is celebrating...

GRIT Holiday Traditions

With the holidays coming up, we asked our team here at GRIT what traditions they never miss each season. We learned a lot about each other and the many fun, sweet, and sometimes quirky, things that make each of our individual holidays special.   Abby’s Candy Extravaganza Abby McGinnis, client...

Where is Digital Marketing Headed in 2022?

Where is Digital Marketing Headed in 2022?

Did you know 72.2 percent of marketing budgets are allocated to digital channels across earned, owned, and paid media? According to a study by Smart Insights, chief marketing officers have shifted their spending commitments to...

Employee Spotlight: Betsy Liou

Employee Spotlight: Betsy Liou

What’s the difference between a hippo and a zippo? One is heavy and the other is a little lighter. Not only does Betsy Liou, our office manager, keep the team organized from a business perspective,...

Direct Mail Marketing: Is There Still Value?

While there is enormous value in social media marketing and GRIT recommends companies strategically select platforms to engage with their consumers, it is important not to depend on one marketing medium. So, today we are answering a common question – is there still value in direct mail marketing?

Employee Spotlight: Abby McGinnis

Employee Spotlight: Abby McGinnis

When it comes to building client relationships and strategically planning projects, Abby McGinnis is the go-to. From managing client accounts, to developing strategic marketing plans, to assisting with website design and development projects, Abby is...

Meet Mallory: Our Project Management Master

Meet Mallory: Our Project Management Master

When it comes to keeping our team and client projects organized, Mallory Gunzenhauser, our project manager, is a master. From maintaining client communications, to ensuring projects stay on timeline, to assigning tasks to individual team...