7 Tips to Maximize Your Instagram Marketing Efforts

7 Tips to Maximize Your Instagram Marketing Efforts

Did you know Instagram is the second-most downloaded free app in the Apple app store? With so many downloads, it is no surprise one billion individuals use the platform each month. Other eye-opening statistics* about...

Digging Deeper: 7 Tips for YouTube Optimization

Digging Deeper: 7 Tips for YouTube Optimization

Did you know YouTube is the world’s second largest search engine after Google? In fact, 30 million people use this video-sharing platform daily. Other eye-opening statistics about utilizing video content include: 81% of businesses use...

How To: Optimize a Business Profile on LinkedIn

How To: Optimize a Business Profile on LinkedIn

LinkedIn – the world’s largest professional networking platform. With 260 million monthly active users (of which 40 percent access the site daily), it is essential for businesses today to have a presence on the platform....

3 Tips for Updating Your Website Content

In the digital age, a website is one of the most important aspects for any company, even surpassing the need for a brick and mortar building to show credibility. Why? When customers need to find contact information, they search online. When potential customers want to learn more about products and...

4 Digital Marketing Trends to Implement in 2020

With a new year comes new trends.  As a full-service marketing, communications, branding and digital agency, it is critical we stay up-to-date on the latest trends to offer our clients the best strategies possible to help their businesses succeed. Today, we are looking at four digital marketing trends we think...

How to Effectively Implement Email Marketing

Did you know the first marketing email was sent in 1978? Over 40 years later with the advances of technology, email marketing continues to be an effective way to build an owned audience that can benefit your company’s bottom line turning prospects into customers by building brand awareness and loyalty....

Service Area Changes with Google My Business

Service Area Changes with Google My Business

If you’re a business owner, whether large or small, you’re likely aware of Google My Business (GMB) and the role it can play for your business. If not, here’s what you need to know about...

How to Build a Social Media Policy

How to Build a Social Media Policy

Many businesses created social media policies years ago when social media started to play a larger role in the daily communications of individuals and organizations. But, have you considered when it was last updated? There...

Keep Your Business Safe from Social Network Threats

Keep Your Business Safe from Social Network Threats

You’ve probably read about phishing emails, personal identity scams, and theft of financial data. But did you know social media may also be a security risk for your business? Social media is crucial for a...

Part 2: Why WordPress Plugins Could Break and What To Do About It

In Part 1, we explored what a WordPress plugin is and how it functions. Now we’re sharing how WordPress plugins can sometimes cause problems and what to do about it! Not Always Dependable Unfortunately, as technology continues to adapt and change, a website can break if all components are not...

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