The golden arches. A swoosh over Times Square. A silver apple missing a bite. When we see familiar logos, our minds automatically identify the brand (McDonald’s™, Nike™ or Apple computers). Having an easily recognizable logo...
Sometimes, things break. If your business has a website, odds are it’s a WordPress site, built with an easy-to-use platform and all kinds of customizable features. However, when it comes to websites, odds are also...
A great story is memorable. A great story resonates. A great story lives in the minds of those who hear it and is retold again and again. In some ways, a good story is the...
Today, the media is a different animal than ever before. While traditional print journalism is by no means dead, these reporters and editors are now joined by a host of other media influencers including: 24/7...
What, exactly, does client services do? It’s not what you think and it’s much more than communicating with clients and making sure they are satisfied. At GRIT, our client services team provide support in a...
There are nerf darts scattered around my desk. On my first day working at an agency, darts were just the beginning of what I’d be learning in a field I’ve specialized in for more than...