Top 5 Tips for Creating Effective Landing Pages
Looking to enhance lead generation and nurturing efforts? Then take a closer look at the landing pages being used (and the lead-capture forms on them) is a solid first step. What Is A Landing...
Digging Deeper: Social Media Audits
Today, social media marketing is used to increase awareness, boost inbound traffic, connect with target audiences, gain market insight and much more. However, to reap these benefits, it is critical brands have a strong social...
Celebrating 13 Years of GRIT: The President’s Perspective
January 21, 2008 – The day Moxie, now GRIT, opened its doors for the first time. Thirteen years later, we celebrate the company and the leader who without much thought, decided to start a company...
7 Tips for Writing SEO Content
Did you know in 2020, Google received 2.3 trillion searches? With more individuals utilizing search engines daily, it is critical marketers are writing original content with search engine optimization (SEO) in mind to increase both...
Employee Spotlight: Kaylee Weigle
From developing blogs and newsletter content, to managing social media accounts, to supporting public relations efforts, to keeping projects organized, our Coordinator/Project Manager, Kaylee Weigle, plays an important role at GRIT. Today, Kaylee is celebrating...
Top 5 Marketing Communications Predictions for 2021
2020 has been a challenging year for many individuals, businesses and industries. While GRIT has also had to adjust to a “new normal” (which includes remote work, virtual meetings and events and more), we optimistically...
Creating Facebook Ads 101
1.73 billion – that is how many people each day visit one of Facebook’s core products (Facebook, WhatsApp, Instagram and Messenger). With such a large audience, it’s no wonder many brands turn to these platforms...
How To: Marketing for Non-Profits
As a full-service marketing and communications firm, the GRIT team works with clients in a wide variety of industries. From large B2B corporations to small, family-owned businesses, we help clients dig deeper in their marketing...
Employee Spotlight: Betsy Liou
What’s the difference between a hippo and a zippo? One is heavy and the other is a little lighter. Not only does Betsy Liou, our office manager, keep the team organized from a business perspective,...
The Ultimate List of Google Ad Mistakes to...
Did you know Google was visited 62.19 billion times in 2019? Individuals use Google to search for almost anything, so why not use this popular search platform to help generate new business? Google Ads help...