How to Measure Your Public Relations Efforts

How to Measure Your Public Relations Efforts

A great story is memorable. A great story resonates. A great story lives in the minds of those who hear it and is retold again and again. In some ways, a good story is the...

10 Do’s And Don’ts For Effective Media Relations

10 Do’s And Don’ts For Effective Media Relations

Today, the media is a different animal than ever before. While traditional print journalism is by no means dead, these reporters and editors are now joined by a host of other media influencers including: 24/7...

In the Know: Top Marketing Jargon Terms Explained

Vector, lead, PPC: Every industry, including marketing, uses specific jargon or language. While the number of acronyms used in the agency setting can be overwhelming, to help our clients, community and even family members understand what we are talking about, here are the top 20 jargon terms used at GRIT...