Employee Spotlight: Lissa Scott
For 13 years, Lissa Scott has played an integral part in the leadership at GRIT Marketing Group as creative director and COO. From her myriad graphic design and video skills to her operations savvy, Lissa...
Lissa Scott is GRIT’s New President
We are excited to announce GRIT Marketing Group is now under new, but very familiar, ownership. After careful consideration, Founder Julie Cross is honored to have officially passed the torch to GRIT’s Creative Director and...
Employee Spotlight: Kaylee Weigle
From developing blogs and newsletter content, to managing social media accounts, to supporting public relations efforts, to keeping projects organized, our Coordinator/Project Manager, Kaylee Weigle, plays an important role at GRIT. Today, Kaylee is celebrating...
Where is Digital Marketing Heading?
Did you know 72.2 percent of marketing budgets are allocated to digital channels across earned, owned, and paid media? According to a study by Smart Insights, chief marketing officers have shifted their spending commitments to...
Employee Spotlight: Betsy Liou
What’s the difference between a hippo and a zippo? One is heavy and the other is a little lighter. Not only does Betsy Liou, our office manager, keep the team organized from a business perspective,...
Employee Spotlight: Abby McGinnis
When it comes to building client relationships and strategically planning projects, Abby McGinnis is the go-to. From managing client accounts, to developing strategic marketing plans, to assisting with website design and development projects, Abby is...
Maintaining Culture While Working Remote
“Corporate culture is the only sustainable competitive advantage that is completely within the control of the entrepreneur.” – David Cummings A strong company culture is vital to organizational success. When a company gets their culture...
5 Common Marketing Myths
Marketing is often misunderstood (what it is, why it matters, etc.). As a result, there are many misconceptions. Over the last 13 years, the GRIT team has heard it all, including what we like to...