Dale E. Anstine – Digital Strategy & Search Engine Optimization (SEO)

May 10, 2019

Dale E. Anstine – Digital Strategy & Search Engine Optimization (SEO)

Website Enhancements Made to Improve Site Performance

A long-standing client, The Law Offices of Dale E Anstine, directed GRIT to overhaul their previous website by creating a new visual design as well as focus on increasing both technical performance of the website and driving keyword performance for high-priority terms and phrases in the extremely competitive personal injury attorney space.

GRIT focused on creating multiple conversion funnels for lead capture in the new design. In addition, the site was optimized to align with best-practices for Google search, and content was rewritten to perform better with Google’s newer search engine results page tools like the infoblock and local search results. Furthermore, GRIT updated all page titles and meta description tags. Once complete, the Dale E Anstine website saw significant increases in overall technical performance scores as well as keyword ranking because of optimization efforts.

GRIT continues to build new blog content for Dale E Anstine, leveraging new blog posts for various paid strategies as well as organic content marketing.


Dale E. Anstine


Website Optimization