The Ultimate List of Google Ad Mistakes to Avoid

The Ultimate List of Google Ad Mistakes to...

Did you know Google was visited 62.19 billion times in 2019? Individuals use Google to search for almost anything, so why not use this popular search platform to help generate new business? Google Ads help...

How To: Marketing in the Education Industry

How To: Marketing in the Education Industry

As a full-service marketing and communications firm, the GRIT team has the opportunity to work with clients in a wide variety of industries. One market that we’ve been fortunate to help impact has been the...

Employee Spotlight: Abby McGinnis

Employee Spotlight: Abby McGinnis

When it comes to building client relationships and strategically planning projects, Abby McGinnis is the go-to. From managing client accounts, to developing strategic marketing plans, to assisting with website design and development projects, Abby is...

Meet Mallory: Our Project Management Master

Meet Mallory: Our Project Management Master

When it comes to keeping our team and client projects organized, Mallory Gunzenhauser, our project manager, is a master. From maintaining client communications, to ensuring projects stay on timeline, to assigning tasks to individual team...

7 Tips to Maximize Your Instagram Marketing Efforts

7 Tips to Maximize Your Instagram Marketing Efforts

Did you know Instagram is the second-most downloaded free app in the Apple app store? With so many downloads, it is no surprise one billion individuals use the platform each month. Other eye-opening statistics* about...

5 Tips to Maintaining Culture While Working Remotely

5 Tips to Maintaining Culture While Working Remotely

“Culture can become a ‘secret weapon’ that makes extraordinary things happen.” -Jon Katzenbach A strong company culture is vital to organizational success. When a company gets their culture right, items such as engaged employees; increased...

Digging Deeper: 7 Tips for YouTube Optimization

Digging Deeper: 7 Tips for YouTube Optimization

Did you know YouTube is the world’s second largest search engine after Google? In fact, 30 million people use this video-sharing platform daily. Other eye-opening statistics about utilizing video content include: 81% of businesses use...

How To: Optimize a Business Profile on LinkedIn

How To: Optimize a Business Profile on LinkedIn

LinkedIn – the world’s largest professional networking platform. With 260 million monthly active users (of which 40 percent access the site daily), it is essential for businesses today to have a presence on the platform....