Celebrating 15 Years of GRIT

Celebrating 15 Years of GRIT

All month long, we have been celebrating our 15th anniversary. Founded in 2008 as Moxie, our name has changed over the years, but the basic premise we were built upon, and our core values have...

How To Maximize Video Content on Social Media – Part 2

How To Maximize Video Content on Social Media...

Part 2 – LinkedIn, TikTok & YouTube Last month we launched a new blog series, How To Maximize Video Content on Social Media, which took an in-depth look at Facebook and Instagram video content creation....

How to Maximize Video Content on Social Media – Part 1

How to Maximize Video Content on Social Media...

Part 1 – Facebook and Instagram How many social media videos do you watch each day? Video content has taken over social media, and today it is rare to scroll through your feed without seeing...

Should Business-to-Business (B2B) Brands Be on TikTok?

Should Business-to-Business (B2B) Brands Be on TikTok?

Whether supporting brand awareness and positioning goals, facilitating customer feedback, driving lead collection, supporting recruitment or a host of other engagement opportunities, there is no question strategic use of social media needs to play a...

Top 5 Tips to Get Your Media Pitch Noticed

Top 5 Tips to Get Your Media Pitch...

Did you know by 2031, journalist and reporter jobs are projected to decline by 9 percent, according to the U.S. Bureau of Labor Statistics? Today, public relations professionals outnumber journalists by a 6-to-1 ratio, and...

How To Set Up Google Analytics Tracking Links

How To Set Up Google Analytics Tracking Links

Have you ever asked yourself, “Are my digital advertising, social media marketing (SMM), or e-newsletter campaigns really working?” If so, this blog is for you! Measuring the outcome of a marketing campaign is critical because...

How To Track Website Performance

How To Track Website Performance

Your website is not only the foundation of your marketing presence but a valuable tool to unlock insights about your customers and target audience. Your website can provide valuable information such what content users spend...

When Should You Refresh or Redesign Your Website?

For most businesses today, your website is the foundation of your entire marketing presence. It is the hub that showcases who you are, what you do, and it’s often the very first impression that customers and clients will have of you. Even when you have a brick-and-mortar business, your website...

Meet Devon: The Digital Guru

Meet Devon: The Digital Guru

GRIT’s Digital Marketing Specialist, Devon Buettner, is a significant part of our team. From managing digital campaigns, to updating websites, to helping clients improve their SEO, he is the go-to for any digital marketing project....