5 Common Marketing Myths
Marketing is often misunderstood (what it is, why it matters, etc.). As a result, there are many misconceptions. Over the last 13 years, the GRIT team has heard it all, including what we like to...
The Ultimate Guide to Influencer Marketing
Podcasts have become a part of daily commutes to work, Instagram is a helpful tool for online shopping, and TikTok is now a go-to for daily laughs and entertainment. It is no secret individuals prefer...
Digging Deeper: Social Media Audits
Today, social media marketing is used to increase awareness, boost inbound traffic, connect with target audiences, gain market insight and much more. However, to reap these benefits, it is critical brands have a strong social...
Marketing Communications Predictions for 2021
2020 has been a challenging year for many individuals, businesses and industries. While GRIT has also had to adjust to a “new normal” (which includes remote work, virtual meetings and events and more), we optimistically...
How To: Marketing for Non-Profits
As a full-service marketing and communications firm, the GRIT team works with clients in a wide variety of industries. From large B2B corporations to small, family-owned businesses, we help clients dig deeper in their marketing...
Marketing in the Education Industry
As a full-service marketing and communications firm, the GRIT team has the opportunity to work with clients in a wide variety of industries. One market that we’ve been fortunate to help impact has been the...
The Future of Marketing: Post COVID-19
“Intelligence is the ability to adapt to change.” -Stephen Hawking It’s no secret the COVID-19 pandemic disrupted many businesses and turned their normal operations upside down. According to a recent survey by Influencer Marketing Hub,...
Improve Digital Presence During COVID-19
For the last few months, for many, life has become about staying home, limiting travel, scrolling through social media and binge watching favorite shows. With millions of people looking for entertainment as well as shopping...
Tips for Recovering Your Business After A Crisis
The COVID-19 pandemic has become the most significant health crisis we have seen in our lifetimes. Individuals have been encouraged to stay-at-home and non-essential businesses have been forced to close their doors for the health...
How To: Social Media Strategies
Since the early 2000s, social media has been changing the way people and businesses communicate. According to Social Media Today, individuals spend on average 135 minutes per day on Facebook, Twitter, Instagram and WhatsApp. When...