gritmarketinggroup, Author at GRIT Marketing Group

Employee Spotlight: Kaylee Weigle

Two years ago, as a college student, I walked into GRIT’s office for my first day as a public relations intern. If somebody told me then that I would end up doing a year-long internship...

Effectively Manage Your Brand in 2020

As 2019 comes to a close, most companies often forget to take a moment and reflect on the state of their brand – what did they do well to protect it and where there may be room for improvement. Remember, a company’s brand is everywhere. From social media to websites...

December 20, 2019

Effectively Implement Email Marketing

Did you know the first marketing email was sent in 1978? Over 40 years later with the advances of technology, email marketing continues to be an effective way to build an owned audience that can benefit your company’s bottom line turning prospects into customers by building brand awareness and loyalty....

November 25, 2019

The Rebranding Process

When does a company need to rebrand? The answer is “it depends” – but first it’s important to consider how the company has evolved over time and ask the following questions: Is the business continuously growing? Are new products or services being offered? Is the logo outdated? Could the current...

November 4, 2019

Identifying & Reaching Target Audiences

Do you know who your company’s target audience is (note: there may be more than one)? If yes, do you know the most effective and efficient ways to reach them? Having a clear and strategic...

Service Area Changes with Google

If you’re a business owner, whether large or small, you’re likely aware of Google My Business (GMB) and the role it can play for your business. If not, here’s what you need to know about...

Employee Spotlight: Ryan Kidd

Our creative team plays a large role in the work we do. From designing websites to logos to publications, they do it all. This month our graphic designer, Ryan Kidd, is celebrating his one-year work anniversary. To celebrate, we put him in the spotlight by asking him questions to get...

October 4, 2019