Design in the Age of AI: Why Human Creativity Still Matters

Design in the Age of AI: Why Human...

Q&A with GRIT’s Creative Team Artificial intelligence is transforming nearly every corner of the creative world, from writing and video editing to illustration and graphic design. But while AI can generate images and automate workflows...

7 Tips for YouTube Optimization Now

Did you know YouTube is more than just a video-sharing site—it’s the world’s #2 most visited website (and technically the second-largest search engine) after only Google itself? Every single day, viewers stream over 1 billion hours of video on the platform. And with 63–70% of that watch time happening on mobile devices, it’s clear...

Level Up Your Marketing Strategy with Interactive Content

Level Up Your Marketing Strategy with Interactive Content

In today’s crowded digital landscape, it’s not enough for your content to be seen. You want it to be experienced. That’s where interactive marketing comes in. From online quizzes and polls to gamified tools and interactive...

Top 3 Considerations for Using AI Tools

Top 3 Considerations for Using AI Tools

Whether your focus is on crafting compelling social media campaigns or developing a cutting-edge content marketing strategy for your organization, it’s no secret that artificial intelligence (AI) is becoming increasingly embedded into the daily work...

Digital Marketing 2025: Three Trends to Watch

Digital Marketing 2025: Three Trends to Watch

At GRIT, we’ve established something of a tradition for our first blog post of the year, kicking things off by spotlighting the digital marketing trends that are set to shape the months ahead. In 2025,...

Why You Should Consider A/B Testing Your Content

Why You Should Consider A/B Testing Your Content

If you read our recent blog post about creating effective landing pages, you probably noticed our recommendations on three landing page design elements that can be easily “split tested” to help determine what works best....

From the Headlines: LinkedIn is Rolling Out Premium Company Pages — Who Should Sign Up?

From the Headlines: LinkedIn is Rolling Out Premium...

If you follow social media news, you may have heard that LinkedIn is rolling out a new subscription-based service offering aimed at business users with its new Premium Company Pages. Following a quiet testing period...