Why Every Successful Marketing Plan Starts with Strategy

Many organizations invest significant time and resources into marketing initiatives. They redesign their website, post on social media regularly, create digital ads, send email newsletters, or even refresh their branding and visual identity. Each of these efforts can play an important role in a successful marketing program. Too often, though,...

Digital Marketing Trends 2026

Digital Marketing Trends 2026

Three Shifts Shaping the Year Ahead At GRIT, we’ve made a tradition of starting each year by taking a moment to look ahead, focusing on the digital marketing trends that are truly shaping what comes...

How To: Social Media Strategies

How To: Social Media Strategies

Since the early 2000s, social media has been changing the way people and businesses communicate. According to Social Media Today, individuals spend on average 135 minutes per day on Facebook, Twitter, Instagram and WhatsApp. When...