Strategic Marketing Plan

GRIT created an award-winning marketing plan that focused on recommendations surrounding the overall brand identity of the organization as well marketing, public relations and social media strategies for organizational and performance-based outreach.



York Symphony Orchestra advertising strategies are focused on promoting the performances and include an integrated mix of media designed to maximize frequency and reach. Strategies are tailored to each show and include:

  • Outdoor
  • Radio
  • Print
  • Online & Digital

Click here to view the full 2015-2016 York Symphony Orchestra brochure.

To learn more about York Symphony Orchestra, visit their website at