“Live as if you were to die tomorrow. Learn as if you were to live forever.” – Mahatma Gandhi
As a Senior Account Executive at GRIT, Heather is responsible for working closely with clients in their account coordination, specifically with developing and implementing strategic marketing plans that drive results. She has nearly 20-years of experience working in the communications field, strategizing with local professionals on how to best tell their stories of success.
Prior to joining the GRIT team, Heather served as the evening news anchor at WPMT-FOX43. While there, she emceed, moderated, organized and helped to market area events, while working closely with community organizations and area businesses. Previously, she worked at WGAL-8 as a news reporter, seeking and telling the stories of people who are making a difference in Central Pennsylvania.
Heather recently obtained her master’s degree from Shippensburg University of Pennsylvania, focusing on marketing strategies, public relations, content strategy for the web, and writing for digital media. During her studies, she worked in the university’s Marketing and Communications department, writing feature articles for Ship magazine, and designing and developing the website for SUTV—the student run television station. She also taught classes at Elizabethtown College of Pennsylvania, preparing students for a career in the field of communications.
Heather was born and raised in York County and is very involved in her community, volunteering her time and talents to numerous non-profit organizations. She currently resides in York County with her two sons, Chase and Daniel, and her daughter, Julia.
What keeps you professionally motivated?
A challenge motivates me. I am always up for something new, exciting, and something that forces me out of my comfort zone. Especially now, in this always changing digital era, the way we all do business has changed drastically. I love researching these new trends, and working those findings into the work I do.
What are you most proud of?
I am most proud of my three wonderful children. Chase, Julia, and Daniel are by far, my most awesome accomplishment. They fill my world with smiles, laughs, love, hugs, and…..craziness. I embrace every moment, even the craziest of them all.
What’s at the top of your bucket list?
I am a thrill seeker. I’ve been Bungee jumping, rock climbing, paragliding, scuba diving, flying in a hot air balloon…but I’ve never jumped out of an airplane! How fun does that sound?! Add it to my list. And I love traveling. It exposes you to new cultures, puts you out of your comfort zone, and allows you to meet new people. I’d love to take a trip around the world. Perhaps the most practical and obtainable thing on my list would be to make sure I tell all the people I love, and who have touched me in my life, how much they mean to me. That is something I definitely would want to do.