“We’re all just walking each other home.” – Ram Dass


Senior Account Executive

As Senior Account Executive, Bethany Slapinski works directly with clients on branding, marketing, social media and strategic communication to help them reach their desired goals.

Prior to joining the GRIT team, Bethany worked for Nxtbook Media in Lancaster. During her time there, she worked with clients to develop and execute their overall branding strategy and identify opportunities to grow their business and brand. She also held positions at 360PA Media Solutions, Central Penn Parent and Dutch Wonderland.

Bethany holds a master’s degree in communication management from Towson University and a bachelor’s degree in journalism from Penn State University. She is also certified in strategic public relations and integrated communication.


What are you most proud of (personally or in your career)?
My son, Carter, is the best version of myself, and I am proud to be on this life journey with him. He’s compassionate, smart, funny and kind, and keeps me young at heart. I am humbled to be his mama.

What keeps you professionally motivated?
In the mid-90s, there wasn’t an undergraduate course in Social Media, or WordPress or drip campaigns. And as I remember it, I didn’t even have an email address until I landed on campus. As our industry evolves, we must continuously educate ourselves. I am grateful for every opportunity to learn from others – mentors, colleagues, friends, family – and apply that knowledge in my professional career. That is what motivates me every day – learning.

What do you do outside of work? What are you known for? What do you love?
I love experimenting in the kitchen with new recipes. It’s tough to dine out as a vegetarian, so we cook at home often. Thai dishes are my favorite to both cook and eat! Outside of the kitchen, I enjoy yoga, live music, impromptu get-togethers, traveling and reading.